Business Articles
211: Run the Business Change the Business Dual Perspective Proves Key to Success
Change management is a lot like artificial heart transplant surgery: A crucial surgical objective during the implantation of an artificial heart is to keep the patient alive while the surgery is going on. Not exactly a minor detail!
Actually, keeping the patient alive turns out to be a pretty complicated process; it requires very special machin
212: Selling Truth as a Differentiator
The last few years have been a period of heightened scrutiny and scandal for the financial services industry. Most recently, the SEC issued a report on pension consultants regarding conflicts of interest and the objectivity of advice given to retirement plan sponsors. It's become vital to the success of insurance and financial advisors that they di
213: Starting An Affiliate Program
The following paragraphs summarize the work of affiliate programs experts who are completely familiar with all the aspects of affiliate programs. Heed their advice to avoid any affiliate programs surprises.
Employ some form of exclusivity in your product launch in order to develop curiosity. For instance, announce that you will only allow a tot
214: The Freelance Lifestyle Perfect For Stay At Home Moms
Many women hate the idea of having to leave their children with other caregivers or send them to a day care at a very young age but with the financial pressure on so many families these days what can be done? The solution for those moms who want to stay at home with their children and still earn money is to work at home as a freelancer.
Freelanc
215: The Mathematics of Persuasive Communication
This article defines the fundamental but frequently neglected principles of persuasive communication. These principles are easily applicable to virtually all kinds of writing and speaking. The article is based on the book In the “I” of the Storm: the Simple Secrets of Writing & Speaking (Almost) like a Professional.
216: The Secret To Building Customer Relationships
It's tempting to concentrate on making new sales or pursuing bigger accounts. But attention to your existing customers, no matter how small they are, is equally essential to keeping your business thriving. The secret to repeat business is following up in a way that has a positive effect on the customer.
Effective follow-up begins immediately aft
217: Think and Plan Your Way To Riches
You have to spend time thinking and planning. This requires learning how to think. It requires learning how to plan. The more you research, think and plan, the easier it will be for you to execute your plan.
This is quite important and another problem area I have noticed between those who succeed and those who don't. Successful people plan a
218: Understanding Institutional Investment In Stocks
Large companies and institutions employ teams of analysts to help invest in other companies. If they buy a particular stock, the market often expects the stock to have significant upside potential. And if they are selling the same stock, it could mean that the company, whose shares are being sold, is witnessing some difficulties.
The investment
219: Using the Best Resources for Your Non-profit Organization
Knowing who the sources of money are likely to be for your non-profit, you will want to figure out how to contact the largest amount of them most effectively. You will of course want to know where to find the donors that can help your group succeed. There are several ways to get in touch with the groups and people who can help you:
The library
220: Who Do You Think You ARE Anyway
In order to write a vision for your business, the first step is identifying who you really are and what is important to you.
Not what you DO or have been doing, but who you ARE.
You may be doing things that are really not in alignment with what is important to you in your business. It's critical to identify any of those discrepancies to redi
221: 70 Ways For Home Buyers To Save Money When Buying A HomeTip %237
Tip #7 in our series on how to save money when buying a house is: Use Down Payment Assistance
Not enough money for the down payment? You might be surprised to hear that there are people who are willing to give you money for your down payment. How much they give you varies, but in many cases you do not have to give this money back.
There are s
222: Activating Your Vision
Do you have a big vision for your business? It's a good idea at least once a year to set aside time to connect with your vision for your business and your life.
An activity I do with friends and colleagues at the beginning of every year is to make a collage of my new vision for the year. It helps me tap into my intuition and get in touch with wh
223: Ad Copy Tips
What percentage of prospects come your way as a result of your ad copy? What percentage of sales do you close because of your ads? Well, increase both percentages with some of our tips, tailored to your own ad campaigns.
1. ERRORS - It's tough to have 100 percent perfect ad copy. Nearly impossible! So tell your readers that whoever spots five e
224: Advantages Of Attending Business Seminars
Every business owner can use a little help now and then. Maybe they need business advice on something specific or just a little push to become remotivated with their business. A great way to do this is to go to a business seminar. These seminars are often free or offered at a low fee. They can be very entertaining as well as inspiring. Here are thr
225: Advantages Of Hiring A Career Coach
A career coach performs many duties that include helping new business owners write a business plan, offer advice on issues that may come up while creating the business, putting new business owners in contact with other business owners and being there whenever business owners need to talk about the direction of their business. While a career coach i
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