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Business Articles

226: Run the Business Change the Business Dual Perspective Proves Key to Success

Change management is a lot like artificial heart transplant surgery: A crucial surgical objective during the implantation of an artificial heart is to keep the patient alive while the surgery is going on. Not exactly a minor detail! Actually, keeping the patient alive turns out to be a pretty complicated process; it requires very special machin

227: Selling Truth as a Differentiator

The last few years have been a period of heightened scrutiny and scandal for the financial services industry. Most recently, the SEC issued a report on pension consultants regarding conflicts of interest and the objectivity of advice given to retirement plan sponsors. It's become vital to the success of insurance and financial advisors that they di

228: Starting An Affiliate Program

The following paragraphs summarize the work of affiliate programs experts who are completely familiar with all the aspects of affiliate programs. Heed their advice to avoid any affiliate programs surprises. Employ some form of exclusivity in your product launch in order to develop curiosity. For instance, announce that you will only allow a tot

229: Strategic PlanningWhat Is Your Businesses Reason For Existence

As business owners and managers we are quite often caught up in the day to day work of running our businesses, dealing with clients, managing staff, developing new products and more often than not fixing problems. After all of this work is done there is no time left (or more importantly no energy left) to spend on what I consider to be the most imp

230: The Mathematics of Persuasive Communication

This article defines the fundamental but frequently neglected principles of persuasive communication. These principles are easily applicable to virtually all kinds of writing and speaking. The article is based on the book In the “I” of the Storm: the Simple Secrets of Writing & Speaking (Almost) like a Professional.

231: The Secret To Building Customer Relationships

It's tempting to concentrate on making new sales or pursuing bigger accounts. But attention to your existing customers, no matter how small they are, is equally essential to keeping your business thriving. The secret to repeat business is following up in a way that has a positive effect on the customer. Effective follow-up begins immediately aft

232: Think and Plan Your Way To Riches

You have to spend time thinking and planning. This requires learning how to think. It requires learning how to plan. The more you research, think and plan, the easier it will be for you to execute your plan. This is quite important and another problem area I have noticed between those who succeed and those who don't. Successful people plan a

233: Tips For Running An International Business Company

International business company owners face one common challenge in their organizational structure: language barrier. While it is true that transport links and globalization of business have made the world a smaller place, language barrier still exists, and it doesnt look like its going to go away soon. So how does an international business comp

234: Understanding Convertible And Reverse Convertible Bonds

The issuer or buyer issues bonds to the creditor. If the market value of the collateral or amount of the bond increases, then the value of the convertible bond also goes up. If the value of the material on which the bond has been issued decreases, the bond will decrease in price. Convertible and reverse convertible bonds are similar with the except

235: Understanding Institutional Investment In Stocks

Large companies and institutions employ teams of analysts to help invest in other companies. If they buy a particular stock, the market often expects the stock to have significant upside potential. And if they are selling the same stock, it could mean that the company, whose shares are being sold, is witnessing some difficulties. The investment

236: Using the Best Resources for Your Non-profit Organization

Knowing who the sources of money are likely to be for your non-profit, you will want to figure out how to contact the largest amount of them most effectively. You will of course want to know where to find the donors that can help your group succeed. There are several ways to get in touch with the groups and people who can help you: The library

237: Who Do You Think You ARE Anyway

In order to write a vision for your business, the first step is identifying who you really are and what is important to you. Not what you DO or have been doing, but who you ARE. You may be doing things that are really not in alignment with what is important to you in your business. It's critical to identify any of those discrepancies to redi

238: Your Most Important Sales Tool

If your not using this powerful selling technique, you're making sales more difficult and loosing alot of sales you shouldn't. Do you find you're constantly telling prospects how great you are and they're thinking, that's what all the salespeople say? Wouldn't it be better to have someone else singing your praises? The most effective selling

239: 10 Ways To Stay Organized Working At Home

Working from home can be a hugely rewarding and liberating lifestyle choice. Many people in recent years have taken to creating a greater balance between work and their family life. As a result working from home has become a viable option for many people. This has been especially embraced by stay at home mums who enjoy the freedom and flexibili

240: 70 Ways For Home Buyers To Save Money When Buying A HomeTip %237

Tip #7 in our series on how to save money when buying a house is: Use Down Payment Assistance Not enough money for the down payment? You might be surprised to hear that there are people who are willing to give you money for your down payment. How much they give you varies, but in many cases you do not have to give this money back. There are s